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In the News:

HOT TAKE: YOUTUBE SHOULDN’T RELY ON CREATORS TO CONVINCE BRANDS IT’S TV

Posted: Friday, April 17, 2026

Platforms using talent to corroborate sales pitches is nothing new – the TV upfronts have always included publishers peacocking their talent to impress buyers. But YouTube arguably juggles an additional obligation to act in accordance with its self-imposed competitive differentiator: authenticity...

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Source: https://adexchanger.com

COMIC: ‘BUT, BUT… YOU NEED A LICENSING DEAL!’

Posted: Friday, April 17, 2026

Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem …  The post Comic: ‘But, But… You Need A Licensing Deal!’ appeared first on AdExchanger .

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Source: https://adexchanger.com

THE OPENAI PIXEL HAS LANDED; AMAZON’S CREDIT CARD BAN TRIGGERS AN AD BOYCOTT

Posted: Friday, April 17, 2026

OpenAI has its own tracking pixel; Amazon sellers are boycotting the platform; and DirecTV hops on the CAPI bandwagon. The post The OpenAI Pixel Has Landed; Amazon’s Credit Card Ban Triggers An Ad Boycott appeared first on AdExchanger .

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Source: https://adexchanger.com

DON’T WORRY ABOUT NETFLIX – IT’S DOING FINE WITHOUT WARNER BROS. DISCOVERY

Posted: Thursday, April 16, 2026

Paramount might have outlasted and outbid Netflix in the competition to acquire Warner Bros. Discovery, but Netflix is not overly fussed about the loss. The post Don’t Worry About Netflix – It’s Doing Fine Without Warner Bros. Discovery appeared first on AdExchanger .

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Source: https://adexchanger.com

THE SECOND CIRCLE

Posted: Thursday, April 16, 2026

What do your supporters tell their friends? That’s the unseen force behind every successful brand, movement or idea. Most people don’t care about you. They’re not listening to you, not wondering what you’re up to, and certainly not taking the time to seek you out. All you ...

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Source: https://seths.blog

GOOGLE AI MODE IN CHROME GETS SIDE-BY-SIDE BROWSING VIA @SEJOURNAL, @MATTGSOU...

Posted: Thursday, April 16, 2026

Google is updating AI Mode in Chrome with side-by-side page viewing and a plus menu for adding tabs, images, and files as context. The post Google AI Mode in Chrome Gets Side-by-Side Browsing appeared first on Search Engine Journal .

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Source: https://www.searchenginejournal.com

SOCIAL MEDIA ALGORITHMS IN 2026: HOW 10 NETWORKS RANK CONTENT

Posted: Thursday, April 16, 2026

Find out what social media algorithms are and how to navigate the ranking signals of each platform to get your content seen. The post Social media algorithms in 2026: How 10 networks rank content appeared first on Social Media Marketing & Management Dashboard .

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Source: https://blog.hootsuite.com