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A FUNDAMENTAL TRUTH, POWERFULLY CONVEYED: NO BLUE, NO GREEN

Posted: Thursday, April 2, 2026

São Paulo – Droga5 São Paulo introduced the second phase of “Lifeless Flag”, a campaign created for SOS Oceano, a coalition of NGOs advocating for the expansion of marine protected areas. The first phase of the campaign, launched at Rio Ocean Week in October 2025, removed the blue and green from ...

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Source: http://www.adpulp.com/

AI LEADS ALL REASONS FOR U.S. JOB CUTS IN MARCH, REPORT SAYS VIA @SEJOURNAL, ...

Posted: Thursday, April 2, 2026

AI led all cited reasons for U.S. job cuts in March at 25% of the total, according to outplacement firm Challenger, Gray & Christmas. The post AI Leads All Reasons For U.S. Job Cuts In March, Report Says appeared first on Search Engine Journal .

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Source: https://www.searchenginejournal.com

ADWEEK COMMERCE ADVANTAGE: AGENTIC COMMERCE IS THE HOTTEST BUZZWORD THAT NOBO...

Posted: Thursday, April 2, 2026

Agentic commerce is such a nascent concept that it's uncertain how consumers will use it, and it's not clear what infrastructure is needed to support it. But the talk is what eventually spurs more decisive action, and even the failures can be informative.

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Source: https://www.adweek.com

BRANDS BELOVED BY PEOPLE RISK BEING INVISIBLE TO AI

Posted: Thursday, April 2, 2026

The same qualities that drive successful brand turnarounds also drive AI visibility.

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Source: https://www.adweek.com

BRAND ARCHITECTURE: A STRATEGIC MANDATE FOR PARAMOUNT AND WARNER BROS.

Posted: Thursday, April 2, 2026

Entertainment and brand architecture are now front and center as the Paramount-Warner Bros. merger unfolds. New York Magazine has a story about David Ellison and what Mr. Ellison may or may not do with Paramount and Warner Bros. once the Warner Bros. purchase finalizes. If you are interested in b...

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Source: https://www.brandingstrategyinsider.com

HOW STRONG CONTENT MARKETING IS BUILT AROUND THE CUSTOMER

Posted: Thursday, April 2, 2026

Most content fails not because it’s bad, but because it ignores the one person it’s meant for: the customer. What if the secret to higher conversions, trust, and ROI isn’t more content… but more relevance? The post How Strong Content Marketing Is Built Around the Customer appeared first on Scoop....

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Source: https://blog.scoop.it

HORSE CAR SHARING / ÇA CRIN UN PEU?

Posted: Thursday, April 2, 2026

THE ORIGINAL? Équidia TV Channel / ÉquidiaLib’ – 2015 « Horses are taking the place of car-sharing vehicles in Paris (stunt) ». Click on the image to enlarge Source : ActuMédias&Co Agency : Kids Love Jetlag, FredFarid (France) ÉLESS ORIGINAL BlaBlaCar x FFÉquitation / BlaBlaPoney – 2026...

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Source: https://www.joelapompe.net